You’ve flooded Twitter with your impatience, but fear no more: Dingle’s podcast is back.

Our guest is Tobias Dazenko (@tobiasdazenko), the co-founder of Tobyrich.

Tobyrich produces innovative tech gadgets: their first smart plane http://tobyrich.com/en/products/smartplane/ sold roughly 25000 units all over the world, but the success came by licensing the bluetooth and smart app technologies to other companies, such as the smartphone controlled Power Up paper plane, which raised more than $1 million.

In this episode Tobias (@tobiasdazenko) talks with us about their current campaign on Kickstarter and has advices for everyone venturing into crowdfunding.

Tobias (@tobiasdazenko) covers a lot in this episode, such as the difference between Indie Go-go and Kickstarter, how significant PR-agencies are for crowdfunding campaigns and he reveals the most important aspects of a successful Kickstarter campaign. Surprisingly enough, if you don’t raise millions, money is not the most important result of a good crowdfunded campaign.

He also suggests to all those working in a start-up this MUST-READ book, which he “should have read it 4 years ago. It would have saved me a lot of time and money": The Hardware Startup.

Enjoy the podcast!

ITUNES: here.
SOUNDCLOUD: here.
STITCHER: here.

Tobyrich Kickstarter campaign can be found here. Back it if you can, the target goal is very close. Take a look at the video:


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